Press Releases

IHIF 2018 Launches the IHIF Hotel Tech Hub

BERLIN (February 7, 2018): Technology permeates every aspect of the hospitality industry. To reflect this wide spread prevalence and demonstrating their commitment to delivering a relevant and topical event, the International Hotel Investment Forum (IHIF) are launching the IHIF Hotel Tech Hub, new for 2018.

The Hotel Tech Hub will be an immersive space where hotel owners, operators and their partners can gain the tools to understand the latest technology trends and how to use them to grow asset value, improve customer engagement and gain competitive advantage. Over 20 expert speakers will present, debate and live demo the latest technology innovations across the 3-day event.

Alexi Khajavi, MD EMEA, Questex Hospitality Group said of the new initiative; “every industry event comprises a significant technology component and that is to be expected in today’s high-tech world. However, the IHIF Hotel Tech Hub has been specifically designed to connect investors and owners directly with technology providers and suppliers. Our aim with this initiative is to facilitate meetings, start conversations and ultimately get deals done. I can’t stress strongly enough the value of this unique proposition to suppliers and investors alike. This dedicated space will allow technology providers to speak directly to those contracting and implementing technology into hotels.”

Rom Hendler, Founder and Managing Partner at InnoVel is supporting the IHIF Hotel Tech Hub and said of the new initiative: “The travel industry in general and the hotel industry in particular are in a dire need of innovation and new technology solutions to stay current, efficient and attractive. Many of the technology innovations are already in existence in other industries but fail to transfer to hospitality businesses. One of the main reasons for this is that the decision makers are often leaving critical decisions around technology to their IT leaders and those in many cases are not interested in the “additional work and risks” that come with it. The uniqueness of the IHIF Hotel Tech Hub is that it is exposing the top leaders of the industry to those type of solutions. It is one of the first opportunities where small start-ups or technology providers can meet the owners, the management companies, the brands and even the private equities, all looking for ways to make their businesses more profitable.”

Continue to follow IHIF on Twitter @IHIF_News and use #IHIF2018 to stay up to date with the latest news from the leading annual meeting place for the industry. Also find us on Facebook, Instagram and join our LinkedIn group for industry insight and discussion.

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